Good content marketing helps you achieve your vision for a beautiful future. Let me be your guide.

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Who am I?

I'm an award-winning writer and marketing communications professional with decades of experience. 

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► 2-time LinkedIn Top Voice for Marketing and Social Media (2015 and 2016)
► Over 25 years experience leading marketing, PR and e-commerce teams
► Featured on ABC News Australia, US News & World Report, Inc., PR Daily, LinkedIn 50 Big Ideas for 2017 and more

I got my professional chops in the world of direct marketing and print and made the transition to digital 10 years ago, where I fell head-over-heels for the storytelling potential of the Internet. I’ve led three different teams of talented professionals: e-commerce, PR and marketing. But regardless of my job title I’ve always been a writer at heart, dedicated to mastering the kind of word play that’s effective, impactful and focused on business goals.

Most important, I'm a critical thinker who's intrigued by the power of words. They're among our smallest but mightiest tools on the job, accessible to all and with tremendous ability to hurt or heal, encourage or defeat.

Our word choices have huge impact to motivate customers, inspire team members and set a vision for your career. I can help you identify the right messages to meet your goals.